Earthless an immersive content platform
Visual Design
UX / UI Design
Prototyping
Project Overview
The client finds an innovative solution to avoid the feeling of isolation and limit the risk of deteriorating mental health.
Disclaimer: This project was developed during a UX Workshop at Gobelins ( School of Design in Paris).
The context
The feeling of loneliness among the population has sharply worsened with the Covid crisis, with serious consequences.
Confinement, curfew, closure of bars and restaurants, sports halls, entertainment shows ... The Covid-19 pandemic has brought a halt to the social life of millions of French people who suffer severely from this isolation.
My role
User Research, UX/UI Design, Branding, Prototyping, Usability Testing
Duration / Date:
February 2021
Tools
Google Sheets, Miro, Invision & Figma
Team
Henri-Olivier & Marine Dijoux
The Design Challenge:
How might we help young adults living alone taking a break from the pandemic to reduce their feeling of confinement?
Earthless
An immersive content platform allowing you to be transported into several real-world experiences using VR devices and escape reality from your sofa.
Research process
As a part of the research process, we start by looking at existing statistical data for learning about the subject and find the target. That shows us the 25-34 years old as a primary target.
Then we did primary User Interviews with six different men. The questionnaire was constructed in 4 parts: work, extra-professional activities, social interactions, and an open question.
User Interviews
Empathy map
"It's hard to stay locked up in my house, not being able to go out and not see anyone"
Jules, 36 years old
Persona
Experience map
Workshops creatives
Crazy 8 workshop
Crazy 4 workshop
3 steps concept
Storyboard
Userflow
Prototype & Test
The low-fidelity prototype was then tested remotely.
Visual Design
